Sog’liqni saqlash turizmi mahsuloti dizaynini yaratish masalasi
Keywords:
marketing, sog’lomlashtirish turizmi, mahsulot, sanatoriya, muolajaAbstract
Maqolada mahsulotni ishlab chiqish va tijoratlashtirishdan oldin bozor tadqiqotlari o'tkazilishi, potensial maqsadli mijozlarning o'ziga xos xususiyatlarni bilish hamda kompaniyaning mavjud mijozlarini tushunish va jalb qilish muvaffaqiyatli marketing qarorlari uchun asos bo’lishi uchun taqdim etilayotgan mahsulotning ko’rinishi va sifatiga e’tibor qaratish va uni jozibador qilish masalalari ko’rib chiqilgan.
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